1. Evaluation of Media Project Magazine Advert/CD Cover/Music Video Q4. What have you learned from your audience feedback?
2. Sources used for Audience Feedback These are the sources I used to receive audience feedback for my media project. I uploaded my main product and ancillary texts [CD digipak design and magazine advert]on social networking sites such as Facebook, YouTube, MySpace and Twitter as these networking sites are were the potential target audience were for the consumption of my music video. I was able to upload the video from YouTube on the other sites as this brought favourable publicity to the product as the audience could recognise the product and watch it either on Facebook, MySpace, Twitter or YouTube. I used secondary research through quantitative and qualitative research by conducting a questionnaire on my music video. In this question, I will discuss the advantages and limitations of using this type of research. I will also write down the questions answered from the questionnaire and the responses I was given back from the audience, negative and positive feedback.
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8. Questions Continued Our focus group said that our music video will not be shown on this music channel as a rap/grime video would not sell on a dance channel as this channel is for dance anthems an as a group, we knew that our main product wouldn’t sell on this channel and create word of mouth and word of mouse . Capital Fm is one of the biggest hit music stations in London. A high number of the audience said that the music video would be played on this radio channel as this is where the potential audience are at. The potential audience would listen to the song on this radio channel. The majority of our target audience listen to this radio station which is a very good thing as we would like our product to be shown alongside other mainstream products.
18. Audience Feedback for CD cover To receive audience feedback for my CD cover, I uploaded my ancillary texts on Facebook. From uploading the CD cover on Facebook, I received views and comments which assisted me with my feedback where adjustments could be made before the final copy was given in. I was told from the potential audience that they thought the CD cover was really good and that there was a limited amount of changes to be made on the product. The audience enjoyed how the CD cover followed the rap codes and conventions which was quoted by a consumer 'I like the colour scheme and the framing of the shots. It really meets the US codes and conventions.’ They said the CD cover relates to the magazine advert and to the music video but they said I should consider using different colours to represent the video as most of the video is shot in light as I have put the CD cover in red and black which makes the CD have a dark shading to it.